Maybray Digital Blog

GOOGLE’S SSL UPDATE – What does it mean for your website?

Posted on February 26, 2018 by admin Posted in Content Management Systems, eCommerce, Magento, SEO, Web Design

The Google SSL Update was released
October 1, 2017. Find out what it means and
how it can affect your website.

What is SSL? SSL stands for Secure Socket Layer. It’s a security protocol that encrypt data communicated from your website over the internet.

Google’s SSL changes mean more than just a secure internet – it could mean thousands in lost revenue if your website is left unchecked.

Recently, Google announced a call for SSL to be used on every website, and their reasons for the change was to make a more secure internet. The three main reasons for securing your website are below. You can also read Official Google Webmasters Blog about SSL ranking signals, visit here.

1. Authentication.
2. Data Integrity.
3. Encryption.

Check your website. Having an SSL certificate is just one step you can take to establish trust with your customers. If you notice that your website is coming up a security warning, or if you notice it’s preceded with “http” instead of “https”, you should get a SSL Certificate installed. If you have a SSL Certificate installed, your website address in your browser should display with a green “Secure” message with the padlock similar to below example.

Don’t miss this chance to upgrade your website and ensure you don’t suddenly undo all your SEO and lose valuable traffic and sales – all it takes is one simple phone call to get the ball rolling and get your website fully sercure with Google’s SSL Update.

Call us today on 1300 629 272 to discuss your options (Mon-Fri 9am to 5pm).

Explore SSL Certificate range available in our website.

Our SSL Certificates starts from $120.00 + GST fully installed.

Where are Magento Product and Category Images are Stored?

Posted on March 3, 2015 by admin Posted in eCommerce, Magento

Magento product and category images are stored in the following directory.

Media > Catalog > Products for product images.
media > Catalog > Category for category images.

Media directory is the storage of the Magento media files – images out of the box, generated thumbnails, uploaded products images. It is also used as a container for importing images through the mass import/export tools.

As far as we can see when deleting an image from Magento Admin, the physical file do not delete. You may have to manually delete from the FTP.

How to edit “New Products” title in Magento default home page template.

Posted on January 29, 2015 by admin Posted in Magento

Dear readers,

OK, we spent hours trying to find this and thought it might be useful to you. And with intention that many of you will not spend many hours any more. We couldn’t find the right way to do it; ie: from Magento Admin.

However, you can easily edit below file and rename the “New Products” title to anything you like.

/app/design/frontend/~~theme~~/default/template/catalog/product/new.phtml

The downside to this is that day to day Magento user may not be able to change this. You may have to ask your web designer or someone with technical experience to edit this file for you.

Hopefully in later versions of Magento we will see this as a function in the admin to manage it easily.

Unsure of how to edit the file? Give us a call and we would be happy to talk to you about it 07 3814 2909.

Is your website mobile-friendly?

Posted on January 28, 2015 by admin Posted in Web Design

Is your website mobile-friendly?

You may be missing 40% of your website visitors and potential business.

Take a look around on any train or bus station, in any airport, or even around the meeting table at work and you’re bound to find a number of individuals glued to their smartphones. As providers improve their networks and hardware giants continue to push out new devices, customers are browsing the web more from their smartphones and tablets rather than from traditional computers. While these devices sport full web browsers, it is becoming important for businesses to tailor this experience to their mobile users.

With around 40% of traffic coming from mobile devices (and some sectors seeing an even higher proportion of mobile traffic), making your website mobile-friendly is a worthwhile effort, and can push you ahead of your competitors. The only problem is: how? Where do you get started? What makes a site good for mobile devices?

To help you determine the best approach to handle your mobile traffic, we’ve put together an outline some considerations you’ll need to bear in mind, along with our best practice guidelines and other tips and tricks for every stage of the process:

1. Choosing the right approach.
2. Design the mobile version of your site.
3. Development considerations.
4. SEO considerations.
5. Setting up and using analytics.
6. Social media.

We offer 2 main options to make your website mobile friendly:
First, and the recommended option is utilizing responsive design. It takes your main website and rearranges it to work on every type of device from a desktop to a small smartphone. It’s the way Google wants you to do it and it is easier for you in the long run because you’re only managing one website instead of two.

Second, a separate mobile website. This is the right option for some businesses depending on how you want people to use your website and the type of functionality the mobile user should have.

Unsure of how your website stands up to mobile or what you should do to go mobile friendly? Give us a call and we would be happy to talk to you about it 07 3814 2909.

Magento Go will be discontinued

Posted on November 5, 2014 by admin Posted in eCommerce, Magento

eBay has announced that Magento Go will be discontinued from 1 February, 2015. The platform was aimed at small to medium size businesses around the world. However, Magento will continue to offer Enterprise and Community Editions which targetted at larger retailers.

Bigcommerce is offering Magento Go customers free migration to their platform.

Magento has explained that this decision came as a part of a realignment to focus on its core products; Enterprise and Community Editions. Magento also working on developing and releasing next generation of ecommerce platform.

What is eCommerce?

Posted on August 24, 2014 by admin Posted in eCommerce

Ecommerce allows consumers to electronically purchase goods and services with no barriers of time or distance. Ecommerce has expanded rapidly over the past few years and will continue to accelerate. In the near future the boundaries between “conventional” and “ecommerce” will become increasingly blurred as more and more businesses move operations to the internet.

The real world ecommerce platforms must be carefully thought through and implemented. Magento is one of the top ecommerce systems available today to put your killer ecommerce application online.

Below are some of the strategies you must think through before you even get a web developer to building an online store for you.

Attract: Get and keep customers interested.
Interact: Turn interests into orders.
Customize: Mix and match for the customer needs.
Transact: Close the deal.
Pay: Goods and services are paid for.
Deliver: Fulfill and deliver.
Service: Track orders and resolve problems.
Personalize: Filter and mine data.

Business Website Designs SWOT Analysis

Posted on August 24, 2014 by admin Posted in Web Design

Before you contract out a web designer or a web design company, you should consider preparing a SWOT Analysis. Depending on the size of your business, clientele and products/services there are many factors you will be thinking about before you implement a new web strategy.

Here are some fundamental areas we identify and analyze on Strenths, Weaknesses, Opportunities and Threats. This will help your web designer to implement a better and far more effective online platform for your business.

Strengths

• Strong Brand
• Customer Base
• Reputation & Trust
• Infrastructure
• Subject Matter Experts
• Advertising Reach
• Product and Service Range

Weaknesses

• Lack of Content
• Usability issues
• Poor Presentation
• Poor User Experience
• Convoluted Processes
• Scattered Responsibility
• Structure
• Lack of Communication
• Accountability
• Delivery
• Skill Shortage
• Analytical Knowledge
• Mixed Technology
• Poor Standards
• SEO / SEM

Opportunities
• Customer Base
• Improved Customer Service
• Poor Online Competition
• Traffic Volume
• Reduce Operational Costs
• One-Stop-Shop
• Cross-sell
• Leverage Industry & Other Relationships
• Industry Collaboration
• Communicate better with customers

Threats

• Competitors
• Technology
• Security
• Global Economy

Magento Persistent Shopping Cart

Posted on August 24, 2014 by admin Posted in Magento

Magento Persistent Shopping Cart feature allows customer’s shopping carts to be persisted or saved across sessions where customer will be able to come back and finish the transaction. What this means is that, if a customer has added products in the shopping cart and then can come back later to complete the checkout process.

Standard Magento settings will preserve the items in the cart for a short period of time before it expires and looses all the cart settings. When the customer returns the next day for example, they will have to add the items to the cart all over again.

With Persistent Shopping Cart, when the customer returns tomorrow or even later again, all products added to the cart will be right there where customer will be able to complete checkout process. In fact, Magento will support persistence for customers across user sessions, browsers and devices.

Persistent Shopping, is now a well-known expression in eCommerce and Marketplace. It is a fantastic instrument to avoid the worst predicament of eCommerce Storefront – ‘Abandoned Cart’.

Magento CMS Block “The directory is not writable by server”

Posted on June 26, 2014 by admin Posted in Magento 4 Comments

Here’s how to fix this error:

1. Login to FTP
2. Go to Media folder
3. Create a new folder called “wysiwyg”
4. Change directory permissions to 755 or 777
5. Log out from Magento Admin and Log back in
6. You must be able to upload images now if not contact your hosting provider.

Magento eCommerce

Posted on June 18, 2014 by admin Posted in eCommerce Leave a comment

Magento Enterprise Edition:

Magento Enterprise Edition is the high performance, scalable eCommerce solution for fast-growing and large businesses.

It’s got the enterprise-class features and the flexibility you need to create an eCommerce solution tailored to your unique needs. And to help you drive more traffic to your store, convert browsers into buyers and boost online revenue.

Magento Community Edition:

Magento Community Edition is perfect if you’re a developer or tech-savvy merchant that wants to explore the flexibility of the Magento platform. You can modify – and even contribute to – the core code and engage with our passionate community for support and guidance.

Magento Go:

Magento Go is our hosted eCommerce solution for small businesses just getting started in eCommerce. You can customize the design of your store and extend the functionality with extensions.

GOOGLE’S SSL UPDATE – What does it mean for your website?

Where are Magento Product and Category Images are Stored?

How to edit “New Products” title in Magento default home page template.

Is your website mobile-friendly?

Magento Go will be discontinued

What is eCommerce?

Business Website Designs SWOT Analysis

Magento Persistent Shopping Cart

Magento CMS Block “The directory is not writable by server”

Magento eCommerce

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